SONG OF THE WEEK
Dutch singer, songwriter, and multi-instrumentalist Jaïr Faria is having quite the year, and deservedly so. This hugely talented artist has just been signed to Roc Nation’s publishing arm, as well as a recording contract with Giant Music.
‘August’ is a flavour of what the future holds. This is a bold, powerful, cinematic, and beautifully intense song that fuses alternative rock with dark pop and soul. It’s unashamedly raw, reflecting the healing process after a breakup:
“‘August’ is about trying to move on from someone and finally reaching a period where life begins to feel light again. But even in the middle of a beautiful summer, one dark, rainy day can bring everything back – the memories, the absence, and the pain you thought you had left behind. The rain becomes a metaphor for those unexpected moments that pull you back into grief, while August represents the warmth and happiness you are trying to return to. It is a bittersweet song about how healing is never completely linear.”
To date, Faria has amassed well over 11 million career streams and 44 million TikTok views, to name a few achievements.
Jaïr Faria | Ones To Watch Playlist