RoseeLu – F*** With My Feelings

There’s no doubt that Danish talent RoseeLu is shaping up to become one of the biggest pop exports to emerge from the Scandinavian nation. Previous release ‘Playing Alone’ ended up getting featured on more than 20 big tastemaker sites worldwide, including Billboard themselves.

Now she’s back with an equally fantastic follow-up, showcasing a style of music that blends alt-pop with hip hop, while adding a little 90’s nostalgia in there too for some extra goodness.

“‘F*** with my Feelings’ is about the insane state of mind you are in when you are in love – but also the addiction which I know way too well from past relationships

RoseeLu

New Music: Gustaf

Gustaf has been one of the most exciting talents to emerge from Denmark so far this year, in my view.

If you’re a fan of LANY or LAUV then you’ll absolutely fall in love with this 26-year old musician, songwriter and producer. Scandinavian alt-pop at it’s finest, ‘lose u.’ is a sound that is infectiously catchy yet understated in a very cool way.

“‘lose u.’ originates from a fight I had with my girlfriend. In the heat of the moment I said something that I instantly regretted. In the time after the fight, she needed to think things through, it wasn’t really that dramatic looking back, but my feelings of losing her back then were nonetheless true for me. And as a coping mechanism I kinda told myself that what I said back then had some truth to it.”

Gustaf

Whales & This Lake – You Don’t Calm Me Down Anymore

The world may not yet be familiar with Norwegian outfit Whales & This Lake, but this group are one of the most popular electronic indie bands in their native homeland.

And after listening to ‘You Don’t Calm Me Down Anymore’ you too could very well become a fan; this is an emotional ballad which feels almost cosmic and transcendental in it’s style.

“‘You Don’t Calm Me Down Anymore’ is a song about being paranoid in a relationship. Being at a good place in life, but constantly fearing for it to end, for things to change. The mellow sonic mood, mixed with chaotic and desperate musical elements is trying to illustrate this emotional turbulence.”

Taken from their upcoming EP which is set for release on 28th May 2021.

Whales & This Lake

New Music: Mabi

Norwegian talent Mabi’s new release ‘We Are Best Friends’ is a slice of feel-good pop that is near impossible not to fall in love with. It won’t be long before this little-known talent starts to garner a big legion of fans!

Mabi

Tómas Welding – Here They Come

Icelandic artist Tómas Welding returns with the beautifully emotive ‘Here They Come’.

This is a song that builds up from a dark and intense start, and ends in an epic- almost cinematic conclusion which is just so stunning to experience.

Tómas Welding

Elise Eriksen – Young Once

Fun fact: Elise Eriksen is the daughter of one half of legendary producers Stargate. Born in Norway, raised in Manhattan and now LA-based, this new talent is certain to hit pop dominance soon; she already receives over 160,000 monthly listeners on Spotify alone!

Elise Eriksen

New Music: INA IVY

With a uniquely distinctive vocal tone and an ability to create infectiously catchy pop melodies, INA IVY is a new force to be reckoned with.

”This song is about when people are trying to make you feel beneath them in everyday life but where they can’t get to you because you know your own worth. For example, a clerk in an upscale boutique maybe treats you like a bum, assuming you’re only browsing since everything according to them is way too pricey for your looks not knowing that you are the pricey piece in the store.” 

INA IVY

Ulrik Munther – Stay Awake

I first featured Swedish artist Ulrik Munther back in 2011, when the then-teenager was just starting out on what has ultimately became quite the career.

Having achieved viral fame with his cover of Lady Gaga’s ‘Born This Way’ and competing at Melodifestivalen, Munther released three albums that all charted top-five in his native homeland.

Now he’s back with the beautifully sincere ‘Stay Awake’, a subtle fusion of indie and pop that feels deeply emotive and endearing.

“What I want to say most with this music is probably, be yourself and be honest. To think about things a little more.”

Taken from the album ‘Put Your Self Out There’ which is out now.

Ulrik Munther

New Music: Hugo Andersson

Sweden really is delivering some outstanding pop artists so far this year, with Hugo Andersson being another fantastic talent to emerge from the Nordic nation. A power-pop anthem with an infectiously catchy chorus, ‘Easier’ is all about that terrible feeling that comes to you after a breakup; when the person you’re used to talking to about everything isn’t that person anymore.

“I received a DM on Instagram from the songwriter and producer Isac Halldin after my debut release ‘Eleven’. Isac invited me and my companion, Rasmus Gustafsson, to come to his studio to write with him. Weeks after that we all met up and wrote ‘Easier’ that day, and after just one day it felt like we’ve known each other for years.”

Hugo Andersson

New Music: Julia Alfrida

It’s already been a busy year for Stockholm talent Julia Alfrida, having just recently competed at this year’s Melodifestivalen (Sweden’s biggest music competition) with the equally impressive song Rich.

‘GIRLS GIRLS GIRLS’ is a Scandinavian pop banger in every sense; this is the kind of track that commands you to get up and dance your ass off!

Julia Alfrida

Noomi – Free At Least

Sublimely mesmerising and dreamy vibes from Swedish newcomer Noomi. This is the second single to drop from her upcoming debut EP ‘Life Aqua’, which is set for release on 21st May 2021. On the song, Noomi says:

“It’s an emotional tug-of-war between letting in or pushing away, between wanting to but not daring to, of that very first time you really let down your guard for someone and you share those amazingly intense, but somewhat claustrophobic first 24 hours like inside a cocoon breathing the same air in and out until you’re all intertwined. In true self sabotage manner you open windows for your fires just to see how long someone can still breathe inside there or if they’re getting choked by the fumes. It’s not me being scared about getting hurt, but rather that I will be the one who hurts, which always has and still continues to worry me a lot.” 

Noomi

New Music: Kristofer Greczula

Citing Prince and Bowie as two inspirations, Kristofer Greczula’s sound feels nostalgic yet future-forward in equal measures.

‘Leaving You For Another’ was a song written about and for his brother – the two had drifted apart for two years prior, but have since found their way back to each other.

“He cried the first time he heard it. That felt like a confirmation that I was on the right track. If I write songs that touch me, chances are they will also touch other people.”

Kristofer Greczula

New Music: siné

A happy-go-lucky pop sound from a new Danish talent that blends old-school soul and funk into a sound that feels pleasantly whimsical and tremendously catchy.

siné

Maia Wright – Break Her Heart

An infectiously catchy bop from one of Sweden’s most exciting prospects. Maia Wright has already garnered over 300 million streams just as a songwriter and feature artist, so it really is only a matter of time before this mega-talent establishes a solo name for herself.

Maia Wright

Jada – I’m Back

One of Denmark’s most successful music talents of late, Jada has already hit more than 30 million streams and won no less than 12 awards since her debut in 2018. Today sees the release of her new single, aptly titled ‘I’m Back’.

This is an epic (almost cinematic) track that carries the theme of trusting yourself, being true to who you are and not caring about what other people may think.

“‘I’m Back’ is about getting through a process. It’s about doubting yourself and losing balance and then finding the way back to yourself again. It’s also about how I relate to judgmental voices both from the outside and from within myself. It’s a song that I’ve been wanting to write for a long time, but it was hard to describe the nuances of both taking things in and getting hit by the words and at the same time shaking them off again and not really caring about what other people think.”

Jada

Hanne Mjøen – Hell With You

Norway’s invasion of pop in 2021 continues with the release of Hanne Mjøen’s fantastic banger ‘Hell With You’.

This is as premium as electro-pop gets; emotive vocals and pulsating beats set the tone for a song that feels melancholic while also giving off an essence of euphoria at the same time. It’s a sound that Scandinavians have mastered for decades now, and still never fails to blow me away.

Hanne Mjøen

New Music: Hanna Mel

Swedish talent Hannah Mel brings a dark, almost haunting approach to electro-pop that is completely engrossing. Subdued yet intense, her sound feels atmospheric and cinematic while still easy to connect with.

“‘Shy or Something’ is about two introverts having a crush on one another. Each too shy to admit it, and the frustration that it brings. I am a very introverted person myself, who easily gets quiet around large groups of new people. With this song, I wanted to play with the difference between being introverted or shy. Even though people might perceive them as the same thing – they feel totally different from within.”

Taken from the upcoming EP, scheduled for release later this autumn.

Hanna Mel

New Music: Yehra

A sublime piece of glistening electronic pop, with a delicate touch of modern soul fused in for added dose of bliss.

Yehra

Feels – Still On My Mind

The hugely exciting Danish R&B-pop duo consisting of Siná Mousavian (singer/ songwriter) and David Evers (songwriter/producer) return today with a sleek song that looks at the desire of being with an ex who is being treated badly by her current boyfriend.

‘Still On My Mind’ was created after David came up with a guitar riff that brought up some feelings and memories from Siná:

“When I heard the guitar it took me back to that feeling of wanting this someone back who felt the same but couldn’t escape from her toxic relationship. I used to be exactly that for her, but this time around I was ready to man up.”

Feels

Molly Hammar – FRIENDS

I’ve made no secret of the fact that Molly Hammar is one of my favourite Swedish talents from recent years. The winner of last year’s ‘Breakthrough of the Year’ at the coveted Swedish awards Rockbjörnen, she returns with the sensational ‘Friends’ today.

A finessed slice of RnB-pop infused with hints of soul, Hammar delivers a song that looks at a common situation most of us have fallen into:

“‘Friends’ is about not wanting to feel lonely and romanticising a friendship that shouldn’t be any more than that, just because you don’t want to feel alone. Sometimes it is just better to accept people and relationships for what they are and move on.”

Taken from the sophomore EP, ‘God Is lonely Too’ which is out now via Cosmos Music.

Molly Hammar