This is as melancholy as you can get with Scandinavian bubblegum pop. Just a beautifully sweet track that is so easy to fall in love with.
I make no secret of how awesome I think Zara Larsson is – she’s established herself as a Swedish pop powerhouse in an exceptionally short space of time. This release was produced by Mike Sabath and features a melodic verse from Young Thug.
The new album ‘POSTERGIRL‘ is released 5th March.
It wouldn’t be a normal week on Alfitude without showcasing some stellar new pop from Sweden.
So let me introduce to you Stockholm-based Filip Groundstroem, who creates a sound that defines introspectiveness within youth in a way that feels relatable and engaging.
“This song is about being young, lost and having no idea about what you want to do with your short time here on planet Earth. As a young person, you’re constantly on the quest for who you are and how to fit into the box. You try different jobs, hang out with different people in different environments, but still struggle to see yourself in the bigger picture.”
Taken from the EP ‘Boy on the Moon’ which is out now via Sailor Music.
Saint Djuni start the year in a truly epic fashion, serving us a rich dose of indie pop with an orchestral twist that harks back to the golden era of Trip Hop.
The result is a dreamy piece of escapism that is an ode to anyone who’s longing to start over in life.
“In the end, we all carry love. And that love starts at your Favorite Place.”
With a new EP on the way, Mountain Bird releases a sublime piece of electronic pop that feels intensely dark, dramatic and atmospheric.
The track looks at our relationship with technology and how it impacts our mental health, and hopes for change.
“Will we be able to solve this? Will we unify and create better solutions and work together with technology to not only be more efficient but to feel good mentally?”
This release from Swedish newcomer IZHAV delights and rewards you with every second you listen. It’s a blend of indie-folk and pop that begins with vulnerability and fragility and ends in a euphoric tone that leaves you wanting more.
“Getting stuck in darkness is not an unusual thing for us humans. When it’s too hard to climb alone, and almost impossible to even see the reason why. ‘Catch The Sun’ represents that outer force/ person/ animal that doesn’t allow it to keep going like that. Instead it pulls, fights and struggles to remind you that all the beauty is out there, just waiting to be seen by.”
Swedish singer-songwriter Dennis Sjöström, also known as The Hollow Men, has been on my radar for a short while now. This indie-folk talent crafts songs so beautifully simple and honest at their core that they immediately draw you in.
A perfect balance of indie-pop and rock from Stockholm-based multi-instrumentalist singer and songwriter Viktor Spasov. The track feels raw and emotive yet engaging and fun at the same time.
“This is a modern love story about trying to get over somebody while constantly checking their Facebook, feeling miserable and watching all your friends get married.”
Already a prolific songwriter and featured artist who has worked with the likes of Icona Pop, Kaiser Chiefs, Mike Perry and Becky G, EEVA has close to 100 million streams as it is.
Now with the release of her new banger ‘Out of You’, this Swede is well on her way to becoming one of the country’s most exciting new pop exports.
Stockholm based recording artist Ryk has an interesting approach to indie-pop that incorporates dramatic and intricate musical textures with captivating lyricism. It’s a sound that is like none other, and an experience from start to finish.
Taken from the debut EP ‘PARASITE FUTURE’ which will be out on the 5th February 2021.
“‘Pity Party” is about a party getting way out of hands. When it’s 4 am, everyone’s wasted, and no one can nor want to stand for their actions anymore. People sleeping in your parents’ bed, someone is fighting in the kitchen, you puke but get up and drink more. Even though you kind of enjoy letting go of everything for a night you still feel very anxious about being the one responsible. Everything just starts to feel like a joke and at the end you start feeling sorry for yourself. The birthday party turned into a pity party!”
Taken from the outstanding new EP ‘Pity Party’ which is out now.
Swedish talent Korantemaa returns with a stunning fusion of trip hop and dark pop to create something that feels conceptual and experimental, yet timeless.
Showcasing a perfect balance between EDM and pop, Swedish songwriter & producer duo Per Berglin and Adrian Bellan have come up with one of the catchiest tracks of the week, featuring vocals from VAALEA.
The song itself is all about accepting someone for everything that they are when you fall in love…
“If I take the best of you, I better take the rest of you. I guess that’s how it’s supposed to be.”
Another week, another outstanding Swedish pop discovery. This time around it’s Julia Viktoria, a talent who has created one of the most perfect-sounding electro-pop songs that I heave heard from Sweden in quite some time. Talking about this track, Julia says:
“I started getting a lot of flashbacks from my previous relationship. I could not stop thinking and reflecting on the time we had together and what we shared. I also reflected on the fact that a person who I shared a part of my life with suddenly turned into a stranger. I didn’t want us to be strangers, I wanted to be able to get to know that person again, in a different perspective.”
Taken from the new ‘Stranger’ EP which is out now.
Swedish-born producer and artist Philip Tillström, also known as DREAMDNVR, could be one of the most exciting pop exports from the Nordic nation. The music itself blends an intensely powerful style of electronic pop with RnB to create a sound that feels both dark and intriguing .
“SCORPIO is a story about having an affair with a mysterious & manipulative person. Just like the astrology says the Scorpio is known to be one of the most feared and powerful zodiac signs . They know just what to do to keep you hooked and can be dangerous when circumstances are not right.”
One of the most gorgeous releases to come out of Sweden this week, Joel Malka’s ‘Hell Of A Summer‘ is a delicate, emotive and captivating piece of experimental RnB-pop that looks into how this year is affecting our mental health.
“I guess most of us have had to get used to a feeling of loneliness this year, while missing birthdays and funerals and worrying about loved ones from a distance. I wrote this about appreciating whatever little moments of mental diversion I could find, like on some ‘we can stay strangers, it’s just nice to have someone to talk to for a minute’-type of vibe.”