Reece – Down Goes Frazier

Reece has been featured on Alfitude for a good few years now. And there’s a reason as to why this American talent is so highly favoured; he’s consistently delivering some of the finest cuts of pop you could expect.

Today sees the release of new single ‘Down Goes Frazier’. Life and love can beat you down like George Foreman in his prime, and often the best you can do is live to fight again. Reece has a quarter-life crisis as another relationship crashes to the mat, with the hook being reference to the boxing announcer’s famous call as Foreman knocked out Joe Frazier.

“It’s hard to open up to people in real life. I use music as an outlet to show who I truly am to the entire world.”


Reece – BOY, DON’T CRY

A deeply personal release from Reece, with proceeds of the song going directly to an excellent cause.

‚ÄúThis is my first song explicitly discussing my sexuality, and while terrifying, it’s something I felt I had to do. ‘BOY, DON’T CRY’ is about moving on from an ex who made you feel small, which transcends orientation. I tried to make a song I wish I’d heard growing up.”

“With so many Black lives still being taken in this country, I wanted to honour our moral obligation of support with actions in my life, and my music. ALL Black lives matter – including LGBTQ+ Black lives. Since June is Pride month, I wanted to support a charity benefiting both groups at once. I will donate my earnings on this song to The Center Of Black Equity – a charity founded in D.C. to help Black members of the LGBTQ+ community thrive in this world.”