RiTcH – Emotional

Having already amassed more than 700k cumulative streams to date (from releasing just three singles), it’s safe to say that rising artist RiTcH is fast becoming one of the UK’s most exciting prospects.

New single ‘Emotional’ seamlessly weaves alternative pop with hip hop, delivering a piece of music that feels fresh, bold, and utterly captivating.

“‘Emotional’ takes listeners through the madness of a romantic pursuit that could go either way but despite the rollercoaster of feelings here… RiTcH clearly enjoys the ride.”

Alongside his ever-growing army of fans across social media, RiTcH is also gaining support from noted tastemaker outlets like BBC Introducing and Apple Music. It won’t be long before this talent hits the mainstream—make sure you keep him on your radars!

RiTcH

New Music: RiTcH

Hailing from Warrington in the UK comes eccentric antipop newcomer RiTcH, who’s unique approach to music-making is quite frankly a breath of fresh air.

‘replace you’ serves as introduction to this hugely promising talent, and was produced with long-time collaborator slackboy. The song offers a juxtaposition between heartbreak and optimism, as RiTcH explains:

“I’d lean towards this girl because she wore the same clobber as my ex and that girl because she had the same vibe… then another because she looked a bit like her. None of them had it all, it was a mess. People wouldn’t have known I was pranging though…I’d smile and say everything was chill. We wanted to bring that into the track, making the upbeat backdrop of the track a front to the madness.”

RiTcH