Eden Rain – Crashmat

Track of the week. Eden Rain is back with a stunning new single called ‘Crashmat’. Co-written by fellow rising starlet SOFY, this track looks at how some people will care so much for others that they end up neglecting their own needs and feelings.

Aside from its thoughtful lyricism, this song’s production really showcases some of the best of what the UK alt-pop scene offers right now. Elaborating on the inspiration behind ‘Crashmat’, Eden says:

“I think it really hits on that feeling of being stretched too thin, right? It’s like you’re always on call, trying to be everything for everyone, and somewhere along the way, you forget to take care of yourself. Its about how you can love someone and want to help but also not really knowing how to.”

Eden’s music has been streamed more than 700k times since April this year and has received praise from the likes of FLEX and Far Out. You can catch the artist performing at London’s Moth Club on the 12th November—tickets here.

Eden Rain

SOFY – Big Talk

Photo / Vzavz

A British pop starlet in the making returns today with an infectiously catchy new release.

After a busy season playing festivals all across the country (including Glastonbury), SOFY unveils ‘Big Talk’, and it’s a perfected slice of indie-pop that pairs a slick production with fun and relatable lyrics.

“‘Big Talk’ was inspired by my time in the wilderness of dating apps, trying to find meaningful connection but getting bummed out by small talk that never goes anywhere. I think we all need a bit more ‘Big Talk’ in our lives.”

In the relatively short space of time since SOFY’s debut last year, this talent has achieved press support from the likes of Clash, Notion, Wonderland and The Line of Best Fit, while also commanding over 40k monthly Spotify listeners.

SOFY

New Music: SOFY

Track of the week. Leicester-raised artist SOFY has to be the most exciting British talent that I have come across so far this month.

An understated and hazy indie-pop sound with a dose of cheekiness, it’s no wonder she’s already picking up support from prominent tastemakers likes Clara Amfo, Jess Iszatt, Gemma Bradley, and artists Tom Grennan, Sam Fender, and YUNGBLUD.

SOFY