New Music: Viddy

We’re only one month into 2023 and it’s already shaping up to be a spectacular year for new music talent.

Today’s introduction of UK artist Viddy will be yet another name to watch for. This Bedfordshire-based starlet is currently creating some of the most dazzling blends of dreamy indie and alternative pop, resulting in sounds that feel finessed and almost timeless in style.

Melodic new single ‘Weekend Girlfriend’ serves as ‘chapter 3’ from forthcoming EP ‘girlfriend experience’ (out soon). Alongside the release of the song, Viddy has also just unveiled a music video, of which she says:

“As well as having a bit more fun, we thought we’d glamorise the things I did when waiting around for a guy to text me back (obviously we don’t let men have this power over us anymore). But for me that would include, playing with my band, hanging out with dogs, crying puddles of water in my room and dressing up nice in hope I encourage him to throw his emotional dice.”

To date, Viddy has picked up support from outlets as noted as BBC Introducing and Amazing Radio, while also landing a placement on Spotify’s flagship New Music Friday playlist.


🎵 Discover more new music on the Ones To Watch Playlist

Upcoming UK shows

  • 2nd February – Black Prince, Northampton
  • 10th February – Colours, London
  • 10th March – Roadtrip & Workshop, EP Launch Party and debut headline London show