New Music: Elfrida

Hailing from Norway is singer, songwriter, producer, technician and composer Elfrida (aka Grete-Johanne Torvholm), who is a rising talent specialising in a style of music labelled as ‘arctic electronica’.

Sonically sparse yet perfectly constructed, Elfrida’s work contrasts minimalist sounds with raw and sincere lyricism.

‘Descend’ is likely to be one of the most thoughtful songs you’ll experience this week. Inspired by the inner conflicts of a neurodivergent mind, the lyrics offer listeners an insight into the artist’s world.

“All my life I’ve been a bit different, stood out in a crowd. I was a curious child, and others saw that as an opportunity to try and break me. I have ADHD and ‘Descend’ describes how my mind works – typically on a bad day. I don’t believe you have to have ADHD to relate, I think everybody feels this way from time to time. Creating music is a therapeutic process for me, and my vision is that my music can help others understand themselves better, and consequently develop a healthier relationship to their mind, soul, and body.”


🎵 Discover more new music on the Ones To Watch Playlist