
“The director and I aligned on creating a visual that maintains tension, but points to loosening up ever so slightly.”

“The director and I aligned on creating a visual that maintains tension, but points to loosening up ever so slightly.”

“I’m just giving you a world to put the song in. I’m treating the visuals more like a commercial to the song, than a video.”

“I wrote “Ego” about a past relationship. It felt like a never ending cycle of ego trips and with that comes a lot of power struggles and pettiness. When two people have big egos, there’s almost never a solution. You’re just in a constant state of fighting and ignoring the obvious.”

If there’s one thing you take away from this video is that pop has a new starlet with a pretty unforgettable aesthetic.

Can one be smitten by a song? I am not sure, but this is lovely.
“Not specific to a ‘boy / girl relationship’ story. I wanted the video to be symbolic, rather than a literal translation of the words.”

“Our society is so incredibly ageist and so often we value women only for their ‘beauty’ which sadly for a long time has been this cartoon, very white European ‘ideal’ that is not founded in reality and causes billions of little girls around the world to hate the things about themselves that don’t align with that. It seemed fitting to me to place this drag-like, vintage Marilyn character in a fantasy world, because it’s a construct that’s just as fake and absurd as magic!”

“Not everything needs to be super deep, sometimes it’s about having fun for fun’s sake, and that’s what ‘Baby Girl’ is. It’s about a girl who doesn’t need the party lifestyle, but right now that’s what she wants.”

Always the surprise, Danish wonderkid M.I.L.K. debuts a new video today, with a twist…
“I’ve been doing a bunch of music videos for myself and my friends the last five years. So when the time came to do a music video for this single I wanted to do something different. I was tired of music videos. And everyone I know felt the same way. So I decided to do something different, and build something around a big hobby of mine – swimming pools!. So a pool guide was the obvious choice.”