Category: Music

Grizfolk – California High

Based in Los Angeles and Nashville with roots in Sweden, Grizfolk have caused quite the stir on the alternative-rock scene globally since their debut in 2014.

And this latest release shows no signs of that stopping – it’s a wildly infectious track that blends in elements of psychedelic rock to form something that’s impossible not to fall in love with.

“‘California High’ is about the insanity of leaving everything behind to head out west. It’s a song about chasing dreams that sparkle like rhinestones in the sunshine and smell of top shelf cannabis in the wind.”

Grizfolk

Tom Did It + HEN$HAW – Ordinary

Two hugely promising British talents under the same label (DMY Artists), Tom Did It and HEN$HAW teamed up on this inspirational new single in the same week they were both signed.

It’s a track inspired by both artists’ own experiences overcoming adversity and hardship, and their inner drive as well as doubts on their journey to the top.

Tom Did It | HEN$HAW

New Music: GROUNDSTROEM

It wouldn’t be a normal week on Alfitude without showcasing some stellar new pop from Sweden.

So let me introduce to you Stockholm-based Filip Groundstroem, who creates a sound that defines introspectiveness within youth in a way that feels relatable and engaging.

“This song is about being young, lost and having no idea about what you want to do with your short time here on planet Earth. As a young person, you’re constantly on the quest for who you are and how to fit into the box. You try different jobs, hang out with different people in different environments, but still struggle to see yourself in the bigger picture.”

Taken from the EP ‘Boy on the Moon’ which is out now via Sailor Music.

GROUNDSTROEM

New Music: Devan

Canadian talent Devan posses the kind of distinctive vocal that instantly stands out – and if you feel that you may have heard it before then that’s because she also co-fronts folk-pop group Wild Rivers, who’s songs have amassed over 140 million global streams.

This solo effort takes a mellow approach to indie-pop that captures the feeling of driving around at night with someone you love – aimless, chatting, listening to music. It’s a particularly special sense of freedom.

Taken from the forthcoming debut EP ‘Pink Noise’ which is out on 26th February.

Devan

New Music: Blue Heaven

Hailing from Austin, Texas we see indie pop duo Blue Heaven with a sound that feels nostalgic and playful yet emotive and charmingly mesmerising.

“The musical arrangement choices set a darkened palette ledger for the lyrical theme of longing for something that is unstable without a vulnerable amount of honesty.”

Blue Heaven

New Music: Brede

A powerfully gripping piece of synth and electro-pop, with thoughtful lyricism and highly charged emotive tones.

“This song is a journey in escaping those negative side effects of pushing yourself too hard, and reminding yourself that if you just keep going everything will happen in time.”

Brede

New Music: Abra Taylor

Toronto native Abra Taylor crafts a sultry blend of dark RnB with electronic pop to form something that is immediately arresting and totally spellbinding.

“I wanted to make a song that embodied the feeling of nearly transcending with lust, but didn’t know quite how to word it. When I started writing to the beat, it clicked – it just ‘Feels Like This’.”

Abra Taylor

New Music: Saint Chaos

Some of the most powerfully intense pop you’re likely to have heard this week. A dark and cinematic approach to music making, with bold vocals, empowering lyrics and a darkly rich soundscape.

“‘Riptide’ is driven by the message of just how powerful and dangerous love can be at the same time.”

Saint Chaos

Saint Djuni – Favorite Place

Saint Djuni start the year in a truly epic fashion, serving us a rich dose of indie pop with an orchestral twist that harks back to the golden era of Trip Hop.

The result is a dreamy piece of escapism that is an ode to anyone who’s longing to start over in life.

“In the end, we all carry love. And that love starts at your Favorite Place.”

Saint Djuni

Pa Salieu wins the BBC Sound of 2021

Pa Salieu has been announced as the winner for 2021’s edition of BBC’s Sound of poll; one of the most reliable predictors of emerging talent to hit the mainstream over the coming year.

The shortlist also featured:

2nd place – Holly Humberstone – first featured on Alfitude in August 2020

3rd place – Berwyn – first featured August 2020

4th place – Greentea Peng – first featured August 2018

5th place – Griff – first featured July 2019

BBC Sound of 2021 poll

New Music: Oscar DeLaughter

A pop talent hailing from Dallas who creates melodic tones matched with thoughtfully constructed lyricism. This track was self-produced by DeLaughter (with mixing by Joe Grasso), and self-released.

“‘Just Woke Up’ is about coming to grips with the reality of certain aspects in life but keeping hope that things will get better… I feel like things get easier when you’ve accepted what they are… I refer to summer because summer is a time when we plan on doing all the things you’ve wanted to do all year… but unfortunately it doesn’t always work out. This past summer I think everyone had a taste of that more than ever considering the state our world was in.”

Oscar DeLaughter