Author: ALFITUDE

Tamar Berk – ocd

Tamar Berk has been on our radar for a couple of years now, and we’re glad to be sharing with you another beautiful new single from her today.

With its intricate fusion of indie, rock, and alternative pop, ‘ocd’ is a song that is rich in sonic textures. The introspective track is lifted from Berk’s new album of the same name (listen here) and lyrically reflects on the artist’s own internal struggles.

“It’s about the chaos I live with internally — the constant loop of anxiety, memory, control, regrets, and perfectionism. But it’s also about trying to find the humor and beauty in it, too.”

Tamar currently attracts more than 5k monthly listeners on Spotify. And if you’re lucky enough to be in Chicago on the 27th September, then you can watch her performing at the Schubas Tavern – tickets can be bought here.

Tamar Berk

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BENEE – Cinnamon

Photo / Jorge Rico

TRACK OF THE WEEK

“I wrote it about moving to LA and feeling a little bit lost in the chaos, like everything was falling apart. It felt like nothing was working. The chorus is quite ethereal and a nice let go for me. I thought, ‘Well even if everything around me has turned to shit, I’m going to stay sweet, still be kind, and attract the right kind of people.’ I got my friend Sora to play the cello in the bridge, which I LOVE. I cry sometimes when I listen to that part. And it’s such a fun song to perform live!”

BENEE

Oslo Twins – All In Your Mind

Photo / Veronica Maier

“I approached the song with ideas of nostalgia and our blurred images of the past. This got me looking at a corner of the internet where people curate photos that are eerily reminiscent of a childhood memory, often low-res photos of empty spaces from the 2000s, as well as the similar ‘liminal’ aesthetic. I was interested in how we construct vague fantasies from incomplete memories or narratives. Vocally, I wanted it to feel like a conversation caught on record and turned into a song.” – Claudia Vulliamy, Oslo Twins

Oslo Twins

 BAYLI – fem-onomics

Photo / Benji Allen

“fem-onomics is my ‘Bootylicious’ moment! Memeable, hot and all about creating my own word and world. At its core, it’s a femme tutorial that reclaims femininity as one of the most powerful economies we’ve got.”

BAYLI

New Music: imstillFranci

imstillFranci is the moniker of rising 22-year-old singer and songwriter Francesca Hojda.

This artist has impressed us with her distinct approach to indie-pop, which feels both raw and powerful while still being easy to listen to and form connections with.

The new single ‘Peace Without a Fight’ is refreshingly simple in its production, yet packs a punch with its lyrics. The track looks at the importance of choosing to embrace a calm life rather than staying in a broken relationship.

Fans can look forward to an upcoming EP from the artist, due for release soon. In the meantime, you can explore more of imstillFranci‘s music here.

imstillFranci

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Alexander Wolfe – Talk

TRACK OF THE WEEK

UK singer and songwriter Alexander Wolfe has been on our radar from as early as 2019, and we’re still very much in love with his work.

The artist returns today with a beautiful new single called ‘Talk’, and its message is a serious one:

“‘Talk’ is a song I wrote in response to the statistic that young men are more likely to die from suicide than anything else. How am I meant to accept the fact that the thing most likely to kill me in this world is me? The song is a call to action for lads to talk about their shit. To each other, to therapists, to the old lady on the bus, whoever it is, just talk. We have to break the shame. We need to stop seeing vulnerability as weakness.”

Mental health amongst men is something rarely touched upon in indie music, and it’s so reassuring to see artists like Wolfe releasing songs like this to the world. Hopefully this track, and its lyrics, will encourage some listeners to seek any help and guidance that they might need right now.

The song marks Wolfe’s next chapter in his music career, and we’re looking forward to seeing what comes next from this hugely gifted musician.

Alexander Wolfe



Shreea Kaul – Hungama

It’s a big day for acclaimed R&B talent Shreea Kaul, as she releases her sophomore album, called ‘Cruel Intentions’.

Among its impressive collection of bold and highly distinctive tracks is the lead single ‘Hungama’, which really is a piece of art in its own right.

This song is rich in sonic textures, bravely pushing the boundaries of both R&B and pop. With a seamless fusion of both eastern and western influences, its production stands out as an example of just how interesting music can get when you get a little bit experimental.

And if you enjoyed this release as much as we have, then we suggest you give Kaul’s entire record a listen, of which she says:

“I created this album to share my journey in love and life thus far. It’s a coming-of-age project that describes how entering adulthood has come with realisations that turned a once hopeful girl into a bitter woman hardened by the brutality of reality. It’s crafted like the plot of a film – audiences are exposed to a naive protagonist and witness her develop into a darker character throughout the progression of each song, touching on youth, dreams, love, heartbreak, and acceptance.”

‘Cruel Intentions’ is out now.

Shreea Kaul

LOVA – It’s Alright


Photo / Lamia Karic, Studio Forgatmigej

One of our favourite Swedish pop talents from recent years has been LOVA. This starlet has yet to disappoint us with her releases, and while her new single, ‘It’s Alright’, is a little different from her usual sound, it’s still just as mesmerising to experience.

The production is sonically sharp and minimal, while the lyrics tell of the temptations to settle for just ‘fine’ and inspire us to make the most of our situations in life.

‘It’s Alright’ was produced by Oskar Wildén, who is also known for his work alongside other Scandi pop icons like Dagny and Tove Stryke, and showcases LOVA’s continued evolution through her music.

“I was a really shy, introverted kid, and I tended to keep myself in the background, but I had a lot on my mind,” she says. “I needed music as an outlet to express myself, so I learnt a few chords and wrote a few ideas down in my own invented language.. The more I did it, though, I started to come out of my shell.” 

LOVA

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Kings Elliot – What If This World

TRACK OF THE WEEK

Acclaimed Swiss singer and songwriter Kings Elliot returns with a powerful and deeply emotive song today, titled ‘What If This World’.

The track’s lyrics are some of the most beautiful and thought-provoking that we’ve listened to in quite some time.

These are raw and sincere words that tell of some of the artist’s perspectives of the world around us, and are sure to tap into any listener’s heart and mind.

Barefeet on this earth
Watchin’ it burn, smoke in our lungs
They’ll eat all their words
Then we’ll be heard bitin’ our tongues
I know that it hurts
But it’s worse dyin’ young
It’s hard watchin’ it turn
What if this world isn’t for us?

The song serves as a taster to the artist’s next album, ‘Born Blue’, which is scheduled for release on the 26th September 2025.

Kings Elliot

go4broke – human

This week, go4broke returns with an impressive electronic pop banger that has captivated us from the moment we pressed play.

Beneath its energising production and intelligent vocal engineering, ‘human’ carries a deep and introspective message that is simple yet often forgotten – that life is a fragile gift we shouldn’t take for granted.

“On May 1st, 2024, Parker (aka go4broke) was in an accident where he fell off of a 20 ft ledge onto a train track. He suffered two brain bleeds and eight broken bones in his face. After months of mental and physical recovery that led to the development of his signature lip scar, go4broke wrote this track about how life is fleeting and the existential meanings that come with being reminded we are human.”

go4broke’s music has recently garnered a lot of well-deserved attention – with inclusions on notable playlists like Spotify’s Fresh Finds, Fashionably Early, and FACES. With his natural flair for crafting sounds that appeal to both mainstream and avant-garde pop fans alike, we see a bright future ahead for this artist.

go4broke

Mae Powell – Where Will Love Go?

Marisa Bazan Credit
Mae Powell

Mae Powell crafts a very special style of sound that really is quite enchanting. For fans of Amy Winehouse and Corinne Bailey Rae, Powell might just be your new favourite soul starlet.

‘Where Will Love Go’ is a beautifully sincere song that speaks of the adjustment we go through mentally when we break up with people who we once shared a life with. The track is melancholic and thoughtful while also carrying an undertone of hopefulness.

“I wrote ‘Where Will Love Go?’ when I was going through a really big break up and moved to the farm where my mom lives to process and figure out what to do next. I was used to putting all of my love and attention into one person, and then when that person was no longer around I felt overwhelmed by all of the love and care that no longer had a place to go. Writing this song helped me figure it out, meditating on all of the different places love can go, and ultimately realizing that I have to give it to myself before I can put it anywhere else. This song feels like alchemy to me- using music to turn really difficult emotions into a song I got to record with my best friends and a video that was so fun to make. It’s the first song I’ve ever written on piano, and I got to track the piano for the song which was really exciting for me. During the jam at the end of the song, we were channeling William Onyeabor, especially with the little ace-tone organ line that Mayya (Feygina) wrote. This song now feels like a celebration of love in all its forms, and the knowledge that we will always be okay as long as we keep going.”

Listeners will be pleased to know that Powell releases a new album this Friday, titled ‘Making Room For The Light’ (pre-order here).

Mae Powell

New Music: Korder

TRACK OF THE WEEK

UK-based outfit Korder has unleashed one of the most impressive releases of the week, and we’re really excited to include it on these pages.

‘end of an eternity,’ mastered by the acclaimed John Webber, is a euphoric piece of music that is not only refreshingly unique sonically but also incredibly moving. The track seamlessly presents listeners with a fusion of genres—from dreamy pop and shoegaze to pure, raw rock.

And it seems like we’re not the only ones who are impressed by Korder—they’ve already been featured by BBC Introducing, showing that they’re ones to watch for in the coming months.

Korder

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New Music: Oleyada

If you need a pick-me-up this week, then we’ve got a brilliant new artist to share with you, all the way from Canada.

Oleyada has caught our attention and hearts with her charming blend of indie pop, which feels smooth and mellow but still maintains a sense of playfulness, which is really quite sweet to experience.

New single ‘Caroline Calloway’ was inspired by an online article about the notorious social media star, and we’re quite sure you’ll love it as much as we do.

“Inspired by Natalie Beach’s viral 2019 Cut article about being Caroline Calloway’s friend and ghostwriter, ‘Caroline Calloway’ distils their modern Gatsby-esque saga into an alt-pop fever dream.”

Despite being a relatively new name, Oleyada has already picked up support from outlets such as Billboard Canada, Spotify, and CBC. There’s more music to come this year, and we can’t wait to hear what’s next!

Oleyada

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Isabel LaRosa – My Girl

Photo / Sam Mondendo

“’My Girl’ is about wanting someone you know you can’t have, but still not being able to let go of the “what if.” It’s about being unafraid to love loudly even if there are consequences. It’s very special to me because it’s a part of my identity that I’ve never shared before.”

Isabel LaRosa

New Music: Callum Joe

London-born newcomer Callum Joe introduces himself to the world today with his brilliant power-pop debut, ‘The Greatest.’

This song commands your attention immediately. The production feels intense and bold, while Joe’s soaring vocals deliver an emotional message about coming to terms with the fact that some of our dreams will never come true.

“‘The Greatest’ is about realising that life doesn’t always turn out the way you imagined it would when you were younger. It’s about trying to make peace with that—with who you are now, not who you thought you’d be. There’s sadness in that, but also something really freeing.”

Despite this being Joe’s first release, we think this singer-songwriter has a tonne of potential. It’s rare to find a musician brave enough to debut with such a sincere and heartfelt song, so we can’t wait to see what comes next.

Callum Joe

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PUNCHBAG – I Love This!

Photo / Charlotte Alex

“I guess you could see this song as an anti-depression anthem! You can hear the highest highs and the lowest lows – almost like it’s soundtracking the extreme sport of everyday life. Because sometimes it really is an extreme sport, so the highs should be celebrated. Getting through a shit phase should be danced about! With synths, a dance tempo, and something to shout! All that positive stuff.” – Clara, PUNCHBAG

PUNCHBAG