Regard, Troye Sivan, Tate McRae – You

Three of pop’s biggest names come together in a magnificent fashion on ‘You’. This is an understated yet sleek slice of melodic electronic pop, flowing with finesse and charm.

Regard | Troye Sivan | Tate McRae

Sam Gellaitry – duo

Hugely talented Scottish artist Sam Gellaitry’s ‘duo’ is reminiscent of that classic French disco sound that we’ve all come to love.

If you’re a fan of Friendly Fires, you’ll most likely enjoy this release. It’s a sound that feels alive and invigorating in an effortlessly cool way.

“It feels like I’m dropping my first ever song. such a crazy feeling to go from hiding behind instrumentation to finally finding my voice. It’s super liberating being able to explore more refined soundscapes by using my vocals as the glue. I return to my roots with ‘duo’ by venturing into a more funk oriented sonic and I’m going to continue to showcase all my past and present tastes that have brought me to this point musically.”

Sam Gellaitry

Eloise – Intertwined

A truly stunning release from London-based artist Eloise, showcasing her take on timeless soul and packed with youthful verve.

“‘Intertwined’ is really a love letter to the one that got away. It’s about reflecting on all the things you should or shouldn’t have done or said… And having an inappropriate amount of faith in it still all working out.”

Taken from the debut mini-album, ‘Somewhere In-Between’ which is due on 18th June 2021. You can also catch a live show at London’s Lafayette on 5th July with tickets here.

Eloise

SonReal – Bank On Me

Amazing video aside, SonReal’s new single ‘Bank On Me’ is one of the freshest blends of pop and RnB that I have heard today. It’s an uplifting ode to the character and dedication of the everyday man, woman and child that seems right on time.

“I’ve been through so many ups and down since I started making music but one thing I’ve always done is bank on myself. This song is made to empower people and lift them up. It’s such a crazy time in the world right now and I wanted to make a song for you to feel good to. Bank On Me.”

SonReal

anaiis – juno

Track of the week. A sublime fusion of RnB, soul and pop from French-Senegalese artist anaiis. This is an understated affair that flows with emotive tones and introspective lyricism.

“I wrote about being okay with not being okay, it’s not always easy to make space for ourselves when we are feeling so very low. When writing this song, I was looking for glimpses of solace whilst searching for ways to see beyond the confines of my thoughts and to find the little crack where I felt I had choice again.”

anaiis

Mia Nicolai – People Pleaser

“This song is about the journey towards finding yourself. It can be very difficult to be true to your inner values when all you do is please the people around you instead of your inner needs. I’ve always come across as a strong-minded person. But in reality, I’m capable of helping everyone BUT myself. At some point, I felt so uncomfortable in my own skin that I couldn’t even breathe properly”

Mia Nicolai

Natalie 2V – Black Heart

A deliciously sinister yet playful slice of dark pop from one of the UK’s most exciting pop talents, Natalie 2V. This track is infectiously catchy – so beware!

“This song explores text talk and uses the black heart emoji as the main reference to imply ‘sexting’ in the modern age.”

Natalie 2V

M.A.G.S. – Choked Out

It’s pretty much impossible not to be a M.A.G.S. fan. His new single ‘Choked Out’ is a retro dream-pop bop that weaves through moments of choice; just like a fork in the road but with no prior knowledge of where those two roads will lead.

“I feel like it’s my job to make people feel as if they’re a part of something bigger and helping them to look inside themselves, and hopefully be able to then have an easier time relating to others. We all go through such similar experiences, and I hope to one day build a community full of people who care about each other and anyone can feel welcome, seen and understood.”

M.A.G.S.

Dutch Melrose – Lucky Strike

With over 2.5 million streams worldwide from previous releases, LA-based singer, songwriter and producer Dutch Melrose is taking the independent artist lane by storm.

And with the release of ‘Lucky Strike’ he is now also serving us some premium bedroom pop. This is a dark and captivating sound that still manages to be playful and catchy.

Dutch Melrose

New Music: Terry Presume

There’s a beautiful sense of raw emotion that comes through from Terry Presume’s ‘Did Me Wrong’. This song perfectly fuses elements of pop, indie, folk, hip hop, soul and rock pop and turns it into something that’s quite special to listen to.

Terry Presume

Reece – Down Goes Frazier

Reece has been featured on Alfitude for a good few years now. And there’s a reason as to why this American talent is so highly favoured; he’s consistently delivering some of the finest cuts of pop you could expect.

Today sees the release of new single ‘Down Goes Frazier’. Life and love can beat you down like George Foreman in his prime, and often the best you can do is live to fight again. Reece has a quarter-life crisis as another relationship crashes to the mat, with the hook being reference to the boxing announcer’s famous call as Foreman knocked out Joe Frazier.

“It’s hard to open up to people in real life. I use music as an outlet to show who I truly am to the entire world.”

REECE

X. ARI – She Knows It

An almighty banger from Canadian mega-talent X. ARI. Epic pop-rock tones serve as a perfect base for powerful vocals with captivating lyricism.

‘She Knows It’ was written as a dedication to X. ARI’s girlfriend, who helped transform her into a newly complete person and made her realise that she was truly meant to be with women after a lifetime of dating men.

X. ARI

Bryar – Neon Signs

I’ve been a fan of Bryar for quite some time. Her thoughtful and carefully considered approach towards writing pop songs has always impressed me, and new single ‘Neon Signs’ is no different.

“This song is a nostalgic look at youth and the freedom that comes with it. It is upbeat with undertones of melancholia.”

Bryar

New Music: KELS

A beautifully melodic fusion of alternative RnB and soul from Pittsburgh-based artist KELS. With heavy influences from the likes of Ella Fitzgerald, Billie Holiday, and Sarah Vaughan, you can expect her upcoming debut EP to be a true audible delight.

“‘No Lie.’ is a love song about meaning what you say. We throw around words that carry weight all the time- like ‘love’ for example. ‘No Lie.’ captures a moment in time when you finally find someone who means love when they say love. I wrote this song on the same $5 keyboard I bought at a flea market when I was 13.”

KELS

Hand Made House – Like the Weather

American outfit Hand Made House are back with a fresh take on what it means to be a pop band.

Riding high from the success of their 2020 EP ‘Honestly, Honesty’, the group return with a single that evolved from a culmination of pent-up feelings and soul searching.

“We’ve felt as though we’ve always been good at sad or bitter songs, and this last year was unfortunately a time where I felt a lot of those emotions. I remember moving to California and trying to write joyful songs still, and then telling Amin and Josh ‘I’m not happy, and I feel like I’m lying trying to write songs that feel happy.’ This song was a culmination of a lot of pent up feelings and a lot of soul searching. I wanted the song to feel like the waves of emotion that I was dealing with on a day to day basis”.

Hand Made House